I personally believe the Agile movement induced solid progress in software development teams worldwide, but we shouldn't forget where it came from: corporate software projects. Extreme Programming was born in a Chrysler project, it doesn't get much more corporate than this. Most of the signatures under the Agile Manifesto come from consultants, and again, is there anything more corporate that consultants?
This isn't meant to be a put-down of enterpresey work. I am myself a consultant and won't apologise for it. But it pays to look at the differences between the internal corporate projects world and the software product development world:
- Corporate projects tend to be wide: lots of forms gathering data, lots of reports spitting data out, huge ugly menus. Products are usually more focused, with fewer interaction points that are backed with more sophisticated logic.
- A consequence is that, while a developer for an internal corporate system might see any given screen a handful of times throughout the project, a software product developer can live inside the system almost as much as the end users (and so, catch more bugs).
- Corporate systems are expected to reproduce complicated real-life behavior. Tax codes and compliance requirements come to mind. Sounds boring, but at least there are clear expectations for what the correct functioning of the software should be. Another way to put it is that in these systems, it's feasible to anticipate putative bugs. In a product, on the other hand, there could be many undesirable characteristics that are impossible to precisely specify (say we're working on a game, and level 3 should be just a notch more difficult than level 2 but still much easier that level 4 - how would you precisely specify that?).
- First impressions are crucial for a product. A 1.0 dud can kill a startup - just think of Cuil. Not only it must work, it must be polished, discoverable and pretty. The incentive framework for internal products is very different; as long as the team delivers anything at all, even if almost useless, it's often possible to change course and steer the project towards the actual needs.
I was desperatly trying to avoid this cliché, but I just couldn't resist. In the end, we should really try to learn from each other. Agile teams should spend more time thinking about the people who will live in their systems day-in-day-out, and product devs might have a thing or two to learn from the fast pace of a pair TDD-ing away.